• 07.02.2018
  • Meldung

IPCC Communication handbook

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A new handbook on science communication was released by the Intergovernmental Panel on Climate Change, Working Group I Technical Support Unit. This Handbook serves as a resource for IPCC authors - as well as the wider scientific community - to engage audiences with climate change.

The Handbook sets out six principles for effective communication:

  1. Be a confident communicator
  2. Talk about the real world, not abstract ideas
  3. Connect with what matters to your audience
  4. Tell a human story
  5. Lead with what you know
  6. Use the most effective visual communication

6 principles to help IPCC scientists better communicate their work

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